The Recreation Reserve Advertising, Promotional and Club Signage Policy is due for review and covers the management, framework and approval of all signage relating to both seasonally allocated and leased sporting clubs. This new proposed policy supersedes the Recreation Reserve Advertising, Promotional and Club Signage Policy 2019.
The Recreation Reserve Advertising, Promotional and Club Signage Policy provides all sporting clubs with a clear and concise framework for the display of signage. The updated signage policy is consistent with the Greater Dandenong Planning Scheme and the previous 2019 policy and introduces several new requirements, such as promoting the use of QR Codes on club signage to provide accessible information for all members of the community.
The Policy covers the following types of signage:
- permanent (reserve identification signs, wayfinding)
- seasonal (club signs, perimeter fencing)
- temporary seasonal (banners, A-frames)
- temporary event (one off events)
- electronic scoreboard
The policy continues to support the important role of sponsorship signage in community sport, setting parameters to ensure suitable and appropriate sponsorship signage is displayed.
The updated policy recognises that multiple pavilions have a variety of club signage on the interior walls of the pavilions to commemorate club achievements and past players. As Council re-develop and construct new pavilions, officers are conscious that facilities will be shared amongst several tenants. As part of Council’s re-development of pavilions, clubs will be required where possible to use digital internal signage as a replacement for timeworn club boards positioned on walls. Digital signage provides co-tenants the ease of equitably sharing the social spaces.
The Sport and Recreation department and Parks department will continue to monitor, review, and approve all future internal and external signage requests submitted by clubs.
Read the updated policy below.
This consultation has now closed.