People standing

Tips for Successfully Growing your Business

People standing

There are some fantastic businesses in our local area and business success is what we all strive for in Greater Dandenong. 

The Business Team has put together some hints and tips on how to grow or expand your business, or even to just maintain your current customer base:

  • Remember that passion is contagious, when you show people that you love what you do, it makes selling a transfer of enthusiasm.
  • Make sure you always focus on the customer or client. That way they will return, and there’s a high chance they will suggest your business to others. You know the old saying - it is easier to keep a customer than to create new ones.
  • Understand the risks and rewards to help your business grow. Ask yourself “what is the downside to this choice”, if you can answer this question, then you know what might be the worst-case scenario.
  • Remember that your employees are also the face of your business. People work for people, not companies. A loyal, well-trained employee will help to grow your business and keep it strong against competitors.
  • Be more competitive, find something that makes you stand out to customers/clients, that will give you that unique advantage against others in your market.
  • Always remember that growth does not happen instantly, and it requires you to focus long term and try to be consistent with how you run your business.  It can be so rewarding yet so challenging to work on your own business, and at the end of the day it is worth it.

If you need assistance with what permits or registrations that are required, or if you need advice on growing or expanding your business, the Business Support Team can help. Contact the team via telephone on 8571 1000 or email business@cgd.vic.gov.au.